About RHAM
A complete brand, from a single brief
RHAM is a web application that turns a one-paragraph description into a complete brand identity, editable and exportable. It is built and operated in Romania, in five languages.
What RHAM does
From the brief it derives the strategy (mission, positioning, values, tone of voice), a vector logo drawn in 28 families of marks, a palette with named roles and contrast ratios, a font pairing, a website, a campaign with nineteen placements and a printable brand guideline. Everything comes from the same source, so nothing contradicts anything.
Everything it makes can be edited and exported: SVG, PDF, EPS and PNG for the logo, CSS design tokens, JSON, Markdown and a brand kit as a ZIP. Projects belong to the client and export in full at any time.
Who is behind RHAM
Badea Ana-Maria
RHAM was founded and is built by Badea Ana-Maria. The guides published on rham.ro appear under her name.
The product is under active development. The terms page describes exactly what the application stores, and where.
How we work
- Projects belong to the client and export in full, at any time; deleting the account deletes everything.
- Every account confirms its email address before the workspace opens.
- The Solo plan is free for everyone until the company is registered; until then nothing on the site takes a payment.
- The interface, the emails and every server message are translated into Romanian, English, French, Italian and German.
The guides
Twenty-three guides on strategy, visual identity, logo design, colour, typography, cost and trademark registration — in Romanian and in English.
Read the guidesContact
Write to us with any question about the product, an account or billing. Billing questions are answered the same day.
support@rham.ro